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MAT
Volume: 4.42M

Mattel (MAT) Stock Forecast & Price Target

Mattel (MAT) Analyst Ratings

Based on 9 analyst ratings
Buy
Strong Buy 33%
Buy 11%
Hold 44%
Sell 11%
Strong Sell 0%

Bulls say

Mattel is making strategic investments in its toy brands through the acquisition of NetEase's 50% stake in their Mattel163 joint venture, which will add $150M to sales in 2026 and result in structurally higher margins. This is part of their digital flywheel strategy, and while there is a short-term investment in SG&A, we believe it will pay off in the long run as they target mobile gaming and bolster their IP. The acquisition and investment in digital games also shows their potential for success in the changing consumer landscape, although there are risks of competition, seasonality, and aligning with consumer interests. Overall, we believe Mattel's strong brand portfolio and strategic investments make for a positive outlook on their stock.

Bears say

Mattel is facing challenges due to a decline in retail orders, which is reflected in their key financial metrics such as gross billings and P.O.S. The company's sales in 2026 are projected to be lower than current consensus estimates, and there are concerns surrounding ongoing declines in their Barbie and ITPS segments. While there are positive catalysts from upcoming entertainment events, there are persistent headwinds that may continue to impact the company's growth. As a result, the company's stock is likely to decline in the near future.

Mattel (MAT) has been analyzed by 9 analysts, with a consensus rating of Buy. 33% of analysts recommend a Strong Buy, 11% recommend Buy, 44% suggest Holding, 11% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Mattel and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Mattel (MAT) Forecast

Analysts have given Mattel (MAT) a Buy based on their latest research and market trends.

According to 9 analysts, Mattel (MAT) has a Buy consensus rating as of Jun 3, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $19.56, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $19.56, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Mattel (MAT)

Volume: 4.42M

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